Floss No.349 by Little Greene is a mid-depth, soft red with a pure red undertone. Featuring a Light Reflectance Value (LRV) of around 43, it resides squarely in the mid-tone spectrum. Unaffected by fluctuating illumination, this shade maintains its distinct character in both direct sunlight and diffuse shade, making it a reliable choice for spaces with unpredictable daylight.